Global campaign for Squarespace, using the Space Age as inspiration. Much like the dream of going to the Moon that cut through the gloom of the Cold War in the 60s, we wanted to create an optmistic film to cut through the gloom of 2020, and inspire everyone to get their ideas out there. If you believe in something, launch it.
“Launch It” 3:00 Anthem, shot in 4x3 and bathed in real film print to add to the Space Age nostalgia:
A few days before launch, we released this teaser on Instagram:
And, for those curious enough to check out the domain in one of the screens in the film, we made a website: