Nike “Art of Speed”

Nike was born from an obsession with making athletes faster. To celebrate this obsession, Nike created Art of Speed, a series of films by 15 directors. We created a groundbreaking three-dimensional interface and the trailer for the project.

The Interface:

intro_lg.jpg
 

Trailer style frames:

01_o.jpg
02_o.jpg
01_o.jpg
02_o.jpg
07_o.jpg
10_o.jpg
07_o.jpg
10_o.jpg
16_o.jpg
10_o.jpg
 

Motion type tests:

Final Trailer:

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