Infiniti “Thrones”
Luxury has a long held tradition of exclusivity, reserving its most luxurious, opulent and indulging seats for one. The INFINITI QX80 challenges that tradition with a more modern take - offering a throne to all who ride. Because luxury was meant to be shared.
Directed by Nicolai Fuglsig
And then for the Middle East, we executed the same idea using the seat of success instead of thrones as a metaphor.